Episode 176: Andy Crestodina
”How to Design a Website with Content in Mind”

Conversation with Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media, the author of “Content Chemistry”, the host and founder of the marketing conference Content Jam, and he’s a subject matter expert on content marketing and web design.

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Picture of an advertisement from Photoplay Magazine (1936) for the movie The Prisoner of Shark Island

Shark Trivia

Did You Know that Sharks have been depicted as Evil in Movies for nearly a Century….

….including in the 1936 movie The Prisoner of Shark Island, which was loosely based on the story of Dr. Samuel Mudd who was imprisoned after innocently treating President Lincoln's assassin in 1865?

Mudd, played by Warner Baxter, is arrested as an accomplice when he unknowingly aids an injured John Wilkes Booth following the shooting at Ford's Theater. Mudd was then sentenced to life in prison and sent to a treacherous penal colony on a remote island in the Dry Tortugas, a small group of islands, located in the Gulf of Mexico at the end of the Florida Keys. The islands were surrounded by supposed deadly, man-eating sharks.

His skills as a doctor help during a yellow fever outbreak. He was later given a pardon and allowed to return home.

About the “Shark” and Host of A Shark’s Perspective

Kenneth “Shark” Kinney is making waves as a keynote speaker, author, strategist, and shark diver. He has worked with many of the fortune 500 but is just as proud of his work with hundreds of small to medium-sized businesses and over 50 colleges and universities. Recognized as one of the industry's top speakers on business growth, marketing, and CX, Kenneth inspires leaders to dive deeper and find new perspectives to transform their businesses to drive growth and create better experiences for their customers as well as their employees. Find out more!

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