Episode 22: Ryan Peters
“Info 4 Mobile Data”
Conversation with Ryan Peters, the VP of Audience Solutions at 4INFO and a subject matter expert on mobile data for advertising.
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Shark Trivia
Did You Know that Sharks like lakes in Nicaragua….
.….including the Bull Shark (also known as the Lake Nicaragua Shark) in Lake Nicaragua, the largest lake in Central America covering an area over 8,000 square kilometers? The freshwater lake is similar to ocean environments complete with waves, archipelagos of islands, and sharks.
Scientists initially believed that the sharks in the lake belonged to an endemic species of shark but they were later confirmed to be the widespread Bull Shark.
Scientists also once believed that they had been trapped within the lake. Studies have since shown that they likely traveled up the San Juan River, which connects the lake to the Caribbean Sea.
Bull Sharks are not true freshwater sharks, but they do have the ability to survive in both freshwater and saltwater environments.
About the “Shark” and Host of A Shark’s Perspective
Kenneth "Shark" Kinney is a keynote speaker, accomplished marketer, lead generation driver, and business growth consultant. He is passionate about leveraging data in omni-channel strategies and known for driving growth in Digital Marketing and Advanced and Addressable TV. He's led national campaigns working with brands including Acxiom, Citi, Chase, Target, GM, American Express, FedEx, Honda, Toyota, TD Ameritrade, Panera, TruGreen, and over 50 colleges and universities. He has also been an on air host and producer of TV and Radio programs.
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